Jan 14, 2020
We continue the series of articles about popular types of business applications. In the first part, we discussed popular programs and services that are needed to organize and optimize internal business processes. In this article, we’ll talk about categories of applications targeted at customer communications.
One of the main motivators that encourage companies to launch mobile applications is the principle “Mobile First”. Until a few years ago, the share of mobile traffic on many popular resources exceeded 50%. Since then, companies, from the most active and ambitious to the average ones, have gradually embraced the mobile segment. The first step usually was to adapt a website for mobile devices, and initially, it might have seemed to be enough. Eventually, however, it became clear that applications were much more convenient and faster than mobile versions of websites. The trend began to develop, and step by step, leading categories, the majority of mobile apps can be divided into, were formed....